Design
Animation and Motion Design
- BA (Hons)
- 3 Years
- Course code A8117
This programme is a creative mix of Animation & Motion Design disciplines. It is this mix that allows students to blend, develop, and present original visuals and narratives in exciting new ways. The purpose of animation is to entertain and may also inform, while the purpose of motion design is informative but may also entertain. The course nurtures creative individuals with the artistic vision and skills to produce diverse screen content for film, television, streaming platforms, and commercial spaces.
Our course provides students with a platform to develop their ideas, concepts, and skills through challenging creative briefs and exercises. These briefs are structured yet flexible, encouraging a hybrid approach that blends physical and digital art, 2D and 3D elements. Physical art-making is supported, with a focus on creation rather than discovery. Drawing is a fundamental component throughout all years. The course philosophy emphasises developing creative animators and motion designers, focusing on key skills in creativity, ideation, drawing, design, exploration, problem-solving, and collaboration.
Class of 2025
